Thoughtform is happy to announce that Cain Tillar has joined us as a design intern for the Spring of 2025! We sat down with Cain to talk about human-centered design, his love of ABBA, and putting yourself into everything you design.

Thoughtform Strategist Gwyn Cready traveled to San Antonio to present the results of our year-long patient experience co-design and research effort at Obesity Week, the largest international conference on obesity in the world.

On the sixth episode of “Creative Change” we sat down with Lindsay Quinter. Lindsay is a Design Thinking Manager within Eaton’s human-centered design team, Studio Blue. According to Lindsay, one of the most important drivers of change is to practice what you preach.

On the fifth episode of “Creative Change,” we sat down with Michael Gemmati, Head of Marketing and Portfolio Strategy at Health Recovery Solutions (HRS). HRS is a leader in remote patient monitoring, expanding the possibilities for quality home health care.

Repositioning is a great way for your organization to stay fresh and relevant in the minds of your customers. That’s why every company is always so excited to do it! Right?

On the fourth episode “Creative Change,” we sat down with Sophie Elias, Head of Strategy and Operations at University Hospitals Cutler Center for Men. The Cutler Center, a new innovative men’s health center nested under the University Hospitals Cleveland Medical Center, is changing the way men think about their health by creating a patient experience designed around their unique needs and motivations.

On the third episode of “Creative Change,” we sat down with James Zervios, Vice President and Chief of Staff for the Obesity Action Coalition, and Ted Kyle, emeritus board member of the OAC, and Principal and Founder of ConscienHealth. Since 2005, the OAC has worked tirelessly to become the nation’s leading voice on obesity.

Executing a strategic vision is a lot like taking a vacation. It’s one thing to get online and do your research; plotting routes, looking up flights, even choosing restaurants to eat in. It’s another thing to turn your dream vacation into reality. Plenty of people love to spend their afternoons fanaticizing and planning trips—but there are very few people who can see their plans through to implementation.

On the second episode of “Creative Change,” we sat down with Stacy Byers, Senior Vice President of Experience, Design and Digital at Highmark Health, to discuss the importance of bringing together the digital and experiential to create cohesive customer journeys in healthcare.